Made of Africa

“Gone are the days when Paris was the place to find the finest fashion in the world. Gone are the days when Switzerland is the only maker of the finest chocolate.”
– Laduma Ngxokolo, Fashion Designer and founder of MaXhosa Africa

While almost two-thirds of the world’s cocoa beans are grown in African soil, most of it is exported to Europe and America where it is turned into chocolate before being returned to our African shores. We believe in growing the art of chocolate-making within Africa, using the rich resources we have and supporting farmers and their local communities.

We’ve made a promise that our chocolate will always be Made of Africa using cocoa beans that have never left the continent.

Direct Trade

Direct Trade connects cocoa farmers with chocolate makers, without any middlemen, in a way that they become dependent on each other´s success, ethics, and professionalism. Direct Trade is so much more than Fair Trade as it does not depend on grants or fines, but rather on really sharing the value created by selling the chocolate.

By trading directly with cocoa farmers, they earn up to 300% more than they would if middlemen were involved. The farmers are able to support their families, they are invested in and rewarded for producing the finest-quality cocoa beans and you can enjoy our chocolate knowing that it isn’t at the expense of somebody else. 

Bean to Bar

We combine only the finest naturally organic, heirloom cocoa beans with locally-grown unrefined cane sugar to create our range of chocolates – no gluten, soy, GMO’s, palm oil or artificial flavourings or colourings.

It takes 12 steps to turn a cocoa bean into a chocolate bar. Each step has a vital impact on how the final chocolate tastes and it requires a special collaboration between cocoa farmer and chocolate maker to create the perfect chocolate bar.